The Sales Leader
Who Builds AI.
20 years scaling SaaS teams to $415M+ in revenue. Co-founded an ML company (acquired). Now I build the AI tools and strategies that give revenue teams a structural competitive advantage.
Organizations I've Scaled
From Scaling Sales Teams
to Scaling Intelligence
I've spent two decades building SaaS revenue organizations — from zero to 400+ sellers, from first dollar to $415M+, at companies like Groupon, DocuSign, and CloudKitchens.
But here's what makes my background different: I didn't just discover AI last year. In 2013, I co-founded SimpleRelevance, a machine-learning SaaS platform that sold predictive analytics to Fortune 500 clients in Financial Services, Media, and Retail. We were acquired by Rise Interactive in 2015. I've been building at the intersection of AI and revenue since before it was a buzzword.
Today, I combine that deep operating experience with hands-on AI development. I build autonomous agents, AI-powered prospecting systems, and intelligent forecasting tools — not as demos, but as working systems that give revenue teams a real competitive edge.
Whether you're a startup trying to find product-market fit or an enterprise looking to transform your GTM motion, I bring something rare: a leader who has scaled massive sales organizations AND who builds the technology to make them better.
How I Help
AI-Powered GTM Strategy
I design go-to-market strategies that leverage AI for smarter prospecting, personalized outreach, pipeline forecasting, and deal intelligence. Not theory — executable playbooks your team can run tomorrow.
Sales Organization Design & Leadership
From building your first sales team to restructuring a 400-person org, I bring the operating system: hiring profiles, comp plans, territory design, enablement programs, and performance management frameworks.
Fractional / Advisory Sales Leadership
Need a senior sales leader without the full-time commitment? I serve as a fractional CRO/VP Sales or board-level advisor to help you hit your next growth milestone.
How We Work Together
Three ways to engage, depending on what you need and where you are.
Advisory Sprint
Rapid assessment and strategic recommendation. Ideal for GTM audits, AI readiness evaluations, or a senior second opinion on a major sales decision.
Fractional Leadership
I embed with your team part-time as a fractional CRO or VP Sales. I attend pipeline reviews, coach your managers, and build the systems that scale.
AI Revenue Transformation
End-to-end design and deployment of AI-powered sales systems — from agent builds to workflow automation to team enablement. I build the tools, train the team, measure the results.
Investment varies by scope and engagement type. Let's talk about fit →
I don't just talk about AI.
I build with it.
Get the Playbook
7 AI workflows that are changing how top sales teams operate. Specific, actionable, and ready to implement this week. Free.
- Account research in 30 seconds
- AI-powered deal coaching
- Autonomous outbound sequencing
- Forecast signal scoring
- Win/loss pattern extraction
- GTM blueprint generation
- Champion tracking & alerts
Thinking Out Loud
By 2028, AI Agents Will Outnumber Human Sellers 10 to 1. Here's What That Actually Means.
Gartner, McKinsey, and Forrester just released data that tells a story most revenue leaders aren't ready to hear. Here's the unfiltered version.
The Fractional CRO Model: Why More Companies Are Choosing Flexible Leadership
The full-time CRO model made sense when companies scaled linearly. AI-era companies don't. Here's why fractional leadership is becoming the default.
I Gave My AI Agent a Budget. Here's What Happened.
I gave my autonomous agent $50 and told it to generate pipeline. What it did — and what it couldn't do — taught me more than any conference keynote.
The Track
Record
Two decades of building. Now available to build for you.
Let's Talk
Whether you're looking to hire a sales leader, need help building your AI strategy, or want to collaborate — I'd love to connect.